- by travelandtourworld
- 01 Nov 2024
Saudi Arabia's historic Diriyah Mud City sees cultural tourism surge: Here's what you need to know
Saudi Arabia‘s historic city of Diriyah, renowned for its mud-brick architecture and rich cultural heritage, is experiencing a significant surge in tourism-focused foreign direct investment (FDI).
- by travelandtourworld
- 01 Nov 2024
- in travel
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Saudi Arabiaââ¬Ës historic city of Diriyah, renowned for its mud-brick architecture and rich cultural heritage, is experiencing a significant surge in tourism-focused foreign direct investment (FDI).
This development aligns with the Kingdom's Vision 2030 initiative, which aims to diversify the economy and promote cultural tourism.
Diriyah's Cultural Significance
Located on the outskirts of Riyadh, Diriyah is celebrated as the birthplace of the Kingdom of Saudi Arabia and the ancestral home of the Al Saud royal family.
The area includes the UNESCO World Heritage Site of At-Turaif, a testament to its historical and cultural importance.
In January 2023, His Royal Highness Crown Prince Mohammad bin Salman bin Abdulaziz announced Diriyah as the Public Investment Fund's (PIF) fifth giga-project, underscoring its pivotal role in the nation's cultural and tourism strategy.
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