The Data Appeal Company awards Brazil's top destinations for sustainability at ABAV Expo 2024

This week, The Data Appeal Company, part of Almawave Group, participates in the ABAV Internacional de Turismo at the CICB – Centro Internacional de Convenções do Brasil, Brasília.

Last night, Data Appeal’s much-anticipated Prêmio Excelência Turística Destino Digital – Brasil 2024 awards were announced, honoring Brazilian destinations that have excelled in sustainability practices.

This year, the third edition of the awards placed a special focus on sustainability, recognizing destinations that demonstrated excellence across Data Appeal’s Destination Sustainability Index, a comprehensive framework designed to evaluate and rank tourism destinations based on their sustainability performance.

This Index assesses various factors, including environmental management, economic impact, social equity, and governance practices.

It is based on the renowned European Tourism Indicator System (ETIS) created by the European Commission.

By analyzing proprietary and third-party data, including online reviews, KPIs and satellite environmental monitoring data, Data Appeal uses the index to provide valuable insights into how well destinations are balancing tourism growth with sustainability efforts.