Saturday, 05 Apr 2025

Melbourne Convention Bureau Drives Business Growth with Strategic Initiatives, Boosting Visitor Economy and Economic Impact

The Melbourne Convention Bureau (MCB) is playing a pivotal role in driving business growth and strengthening Victoria̢۪s visitor economy through strategic initiatives. Over the past decade, MCB has successfully hosted 1,620 business events in Melbourne, generating a substantial economic impact of $2.34 billion and welcoming 610,000 high-spending delegates.


Melbourne Convention Bureau Drives Business Growth with Strategic Initiatives, Boosting Visitor Economy and Economic Impact
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Driving Economic Growth and Visitor Spending

Strategic Initiatives for Sustainable Growth

Future Prospects and Global Competitiveness

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